The IMperfect Blog

What if at the end of it all we found out the idea of perfection was nothing but a cruel joke. A concept that so many of spent countless hours obsessing over and it never even existed. What if at the end of the day the simple truth was.. we’ll never be perfect in trying to seek perfection, we’ll only be perfect when realize there is no such thing.


We are not just here to make t-shirts. We are here to make a difference. The goal is to be more than just streetwear and more than just fashion. Come on this journey with us as we prove to ourselves and the world that there is no one way to succeed or be great. Because nothing is more powerful than finding and embracing your own imperfections that are uniquely you!


Welcome to IMperfect Apparel.


And we would like to formally introduce you to “The IMperfect Blog”


Fashion. Streetwear. What’s Trending. Kicks. Styling Tips. Reviews. Lists You’ll Love. Behind The Scenes. Interviews. Body Positive. Inclusivity. & More!


Stayed Tuned for New Blog Posts.

Updated Weekly!



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-Dani Elle